06. April 2012 · Comments Off on San Diego Businesses Need SEO Help · Categories: Make Money

In terms of commerce, San Diego is a city that is one of the most diverse and active in the U.

S., this in spite of it being located in a country with some of the largest business centers in the world. It is particularly strong in the areas of biotechnology and pharmaceuticals, and there are many large companies of each type in the city. As you can imagine, the competition between these companies is positively fierce. In order to remain competitive, there is a growing need to come up with new and more effective avenues of marketing, in addition to the more traditional methods of print, radio and television ads. While these advertising methods have worked well in the past, the fast changing times necessitate a more modern and far reaching approach. More and more, the industry is seeing marketing approaches that focus heavily on Internet marketing, and advertising budgets have been adjusted to reflect this emerging trend. Clearly, what is needed is for San Diego based companies to create marketing plans that allow their websites to be easily found and accessed by all their potential customers. Taking as an example the two industries we previously mentioned–biotechnology and pharmaceuticals–a quick search on any of the major Internet search engines will call up thousands upon thousands of pages or “hits”. This only serves to emphasize the important role that SEO (Search Engine Optimization) can play in the growth of San Diego businesses. In order to best utilize SEO in the service of your company, it may be useful to know how exactly it works. Quite simply, search engine spiders trawl through the thousands of web sites in order to find out what the specific purpose of each individual web site is, and upon determining that, these spiders add them to the search engine’s index. The search engines then choose the web sites with the most relevant and trustworthy content to add to their search engine results pages or SERPs. This is the now widely recognizable listing that shows up when a user types a particular keyword phrase in the search engine’s “search” box. Web site owners who wish to draw in a healthy amount of traffic should make sure that their sites not only have a good amount of relevant keywords and keyword phrases, they must also know how to use them in the most effective and efficient way possible. One of the ways that they can do these things is by becoming thoroughly acquainted with the finer points of SEO. Of course running a business is often a full time endeavor, and the various day to day tasks that such a position entails means there is very little–if any–time left for anything else.

This is where SEO consultants come in. By hiring a suitably qualified SEO consultant, owners of San Diego businesses can reap the benefits that SEO can impart to their companies without having to bother with the details themselves. A good SEO consultant can help make sure that your business’s web site effectively utilizes important phrases and thereby make your web site’s purpose clear to search engines. The end result is that your web sites are more likely to receive favorable rankings in SERPs. But that is only one half of the equation. Effective SEO also helps your business’s web site establish a “good relationship” with all the major search engines such as Google, Yahoo and MSN. You will find out early on that trust is everything as far as these search engines are concerned, and building a reputation for relevance and good content will help your business immeasurably. One of the primary means by which search engines establish a trust rating for your business’s web site is by keeping track of how it is perceived by other web sites. Search engine “bots” or specialized web site programs naturally have a more difficult time deciphering the quality of any particular web site, including your own. Because of this, human input is still one of the most useful means by which spiders gauge a web site’s content, the idea being that if any actual human user links to your business’s web site, he or she must feel that it is worth linking to. With this in mind, SEO works on creating a link building strategy that will help your website gain the trust of hopefully all the major search engines. A reputable SEO company will have a team of highly experienced and thoroughly knowledgeable SEO professionals, along with all of the resources that will help your web site achieve the high search engine rankings that you need. Because it is important to use only ethical methods in the pursuit of these goals, a good SEO company will closely conform to the guidelines that have been set by most major search engines.

06. April 2012 · Comments Off on Use Photos To Get Traffic · Categories: Make Money

Here is a great traffic-building tip: you can get tons of visitors from Google by using photos on your site. Google has an «Image Search», and when people look for pictures there, they will see your photos. Let’s say your website is about roses. If a person searches for a picture of a rose on Google image search will get a whole page of pictures of roses. If the person clicks on a photo that they like, they will be sent to a page with a small version of your image along with a snapshot of your web page. A lot of people will click through to your web page. If you use a really cute or unusual picture, you can really get a lot of traffic from it. I discovered this by accident, but I have been using it deliberately ever since. Some ideas for using image search: 1) Make sure Google knows what the photo is about. – Use your keywords in the file name. Don’t use some random letters or numbers. Use some words that are related to your post. – Use keywords in the alt tag of the photo. Just use a few words. Don’t make it excessively long. – Words found near the photo influence the meaning also. Google uses this to figure out what the photo is of. So watch what text you have near your images.

– Adding a caption to the image will give Google additional text to figure out the photo’s subject. – For a blind person, the alt tag text is what they get instead of the photo. And for people who have images turned off, this alternate text is what that they will see instead of the image. 2) How to keep your pages loading fast while using images. – Be sure to specify the height and width of the photo. This way the page load is not slowed down while you are waiting for the picture to load. If the browser knows the size of your photo, it can leave room for it and continue loading the rest of your page. Otherwise, it has to wait until the photo loads before it knows how much room to leave, which slows down the loading of the rest of your page. – Check the size of your photo file. It should be under 20-30k. This is especially important if you use a lot of images on one page. If your file sizes are too large, it can really slow down your page load. If your image files are too large, use and image editor to save them at a lesser quality. A lower quality image will still look good on a web page. 3) Choose your photos wisely. – Use photos that people will be attracted to and will click on. – Use keywords that are apt to be searched. If you follow these tips, your pictures will have a much better chance of being found first in Google’s image search. If you add an image to every post you make, this greatly improves your chances of getting lots of traffic to your website or blog.

06. April 2012 · Comments Off on Web Design And The Cookie Cutter House · Categories: Make Money

If you live in a large city or if you travel you can often find a large section of homes that look nearly identical.

If you’ve never lived in one of these homes it can be easy to believe that finding your home in a sea of similarity might be difficult.

However each home, although incredibly similar at first glance, are amazingly different inside. Each home has a custom floor plan with multiple options that help the homeowner make their home distinct in spite of any similarities that may be present. Some who may have hired their own homebuilder may view these mass produced homes with a bit of disdain simply because it is a homebuilding process they are not used to and they observe the process as something less noble than the home building process they used. If you ask these homeowners what they think about their homes they will bring up overall cost savings by accepting the exterior style because the homebuilder was able to purchase large quantities of the building materials at a reduced rate. These homeowners also enjoy the ability they had to customize an ample floor plan. In most cases these homeowners are very happy with their choice. This scenario bears a significant resemblance to websites designed using web-building software. When a business hires a web designer to craft a fully customized website it can seem less than a positive experience to build a website using templates that may also be used by other businesses. The rationale seems to be that when developing a website you are obliged to reinvent the wheel every time you want something new. This is a philosophy that is welcomed by the web designer who makes a livelihood by developing sites for individuals and businesses, but it is a philosophy that makes very little economic sense. If you’ve ever set up a social media site then you know you can work to make that site very much a reflection of your personality.

Web building software allows the same ease of use as a social media site along with powerful tools for business applications. Most of these online web-building solutions also offer hosting services and support. Each template is fully customizable for photos, graphic, text and banners. You can load the template of choice and in most cases select a different template at will. This allows maximum flexibility with a means for allowing the business owner to craft the website into an online portal that is a very personal reflection of their ideas. Unlike homes that may bear a resemblance the use of Search Engine Optimization (SEO) strategies in your web design is always going to be the most effective means of letting others know where you are. Just like homeowners who were able to realize significant overall savings by using the building methods of mass production the online business owner can see immediate and long-term savings by using web building technology to design their business website. It could be that web-building technology is the future of web design for business. If so, it may be worth some ‘present day’ investigation.

06. April 2012 · Comments Off on Your Own Home Business – 5 Reasons To Bless The Internet · Categories: Reasons To Bless The Internet

The rapid expansion of the Internet has made it possible for more people than ever before to have their own home business.

People who once would have been forced to take low paid employment outside the home (or be unable to find any work at all) are now able to work at home and make money online. Without the Internet few of these people would have been able to start their own home business because the cost of doing so would have been out of their reach. Here are my top five reasons to be grateful for the Internet. 1. Freedom This just has to be the number one reason for practically anybody who has a successful home business. You have complete freedom to come and go as you please. You can work the hours you choose. If you need time off, you don’t have to beg for it. If you want to change your schedule, you can just do it. You can spend quiet moments during the day reflecting upon how lucky you are to have no boss watching your every move. 2. Flexibility Flexibility is a close second with most people who work at home. Many people who work at home, chose a home business because they needed flexible hours to fit in with family commitments. Most of these home business owners are women who chose to stay at home to look after their kids instead of going back to work and entrusting the care of their children to strangers after school and during vacation time. 3. Doing Something You Enjoy Starting your own home business means you get to choose what you work at and you can then do something you enjoy all day long. You can’t run a home business without doing some hard work but, when you are working at something you enjoy, it doesn’t seem like work. There are bound to be some routine tasks that aren’t particularly exciting but, even the odd boring chore, won’t get you down when you are your own boss. You can always look forward to the day your business has grown enough for you to take on an assistant and delegate the routine stuff. 4. Variety When you are a home business owner, you won’t be doing the same tasks day after day. As an employee you would have your own set tasks allocated to you by your manager, but being your own boss means you get to do all manner of different things and learn the new skills you might require as a first time business owner. 5. Being your own boss Being your own boss means you get to do what you like, keep all the profits you earn and take vacations as and when you please, but there is another intangible benefit that you will enjoy: just being your own boss will alter the way you feel about yourself.

Being your own boss will give you extra confidence in your abilities and your self-assurance will increase to the extent that other people will notice it and react towards you accordingly. When you make money online, be grateful for the fact that you live in this technological age and thank the Internet for your chance to start your own home business.

06. April 2012 · Comments Off on Learning How Motivation Works Benefits You · Categories: Make Money

Learning motivates work, it helps you to accept responsibility for your behaviour, for your actions and positive attitude.

In reality motivation comes from a person’s belief, which helps him/her to achieve his/her goal.

Purpose,Desire,Direction and Dedication are the qualities necessary to experience real motivation. People motivate themselves by understanding their needs and wants. It could be Tangible Gifts,Rewards or Intangible growth,Appreciation,Recognition and a lot more, as it varies from person to person. How does motivation work in your case? If you Understand how motivation works for you, then your Internal Motivation will drive you to achieve your goals and lead you toward success. People motivate themselves by inculcating in themselves, the belief responsible for actions and behaviour and creating a vision that helps them to outweigh the challenges that might come before them and accept their responsibilities in life. Lack of motivation brings life to a standstill,failure or fear of failure demotivates people and their pattern of their everyday life.On the contrary a motivated person has a spark in his eyes, always looks for new challenges and ways he can improve himself. It could be said that real motivation starts from within a person based on how there needs are being consistently met. Without going into a long drawn out explanation of Abraham Maslow’s hierarchy of needs I will state some of the conclusions. The most basic of needs stated by Abraham Maslow was the need to survive. Until that need is consistently met the other needs for all practical purposes cease to exist. Once that need is met then the individual is now ready to fulfill the other needs that may exist for themselves. These can be readily determined by there own specific paradigm of life. A person’s paradigm is just the LENSES they tend to consistently see life through. A set of beliefs that color there experience and interpretation of all that surrounds them.

There is no real change until a person’s paradigm changes. But the motivation to make a paradigm change leads us to the next section. SELF MOTIVATION AND YOU If you are a person who is disciplined, goal-oriented, organized and instant, it means that you have the skills to motivate yourself. It means that you have a sense of achievement and that’s how motivation actually works. For you to become the person that you are today. Motivation is temporary and short lived and hence it needs to be strengthened constantly to succeed. Negative thoughts and anxiety come into play and we can become demotivated and dubious about our future. However,just by accepting the challenges to move forward, one can get motivated as he will have the will and commitment to be successful,Accepting the failures,learning it as a lesson in life,helps us to move on to the next stage of success. CONCLUSION Self motivated person knows the trick to get motivated after a disappointment and accepts the next obstacle that comes along. A motivated individual understands his thoughts and emotions,learns how to nurture them into a positive outcome,that keeps them focused on the next goal instead of being Complacent.

06. April 2012 · Comments Off on Using A Newsletter As A Distributor · Categories: Reasons To Bless The Internet

Did you know that a newsletter is a very powerful distributor marketing tool? You don’t even have to be a fantastic writer to create an attractive and promotional newsletter. A newsletter is a great way to increase your sales and build a customer data base for your home business as a distributor. Here are some tips to help you with using a newsletter as a distributor.

One thing that having a newsletter does is enables you to send email to customers that is not considered spam.

From your distributor web site, set up a small space on the opening page for visitors to sign up for a free newsletter. This will give you permission to send them newsletters and also provide you with their email. You can even require that they fill in their personal information such as address and real name when they sign up for the newsletter. Be certain to never ever sell this information or disclose it other parties that are not involved in your home business. The newsletter sign up is an effective way to collect customer information and visitor information. Select a theme for your newsletter. As a wellness and health distributor you should select a topic that is health or wellness related. Name the newsletter something that fits the theme of the products and the wellness niche. For example, if you market skin care products you could name your newsletter The Skin Zones. The topics in your newsletter could cover skin care and health supplements that increase the youthful appearance of your skin. Visitors to your site are already interested in your topics and often your products. The chances that they will sign up for the newsletter is greater if the newsletter title is something that is catchy, easy to remember and related to the health and wellness products of your website. When you create your newsletter, write a short article about a specific topic that relates to the theme of your newsletter. Consumers crave information and handy tips, suggestions or recent news about health and wellness topics are well received by your subscribers. In the margins of your newsletter, you can place product ads for items that you distribute. If you did The Skin Zones as your newsletter, you could do an article on foods that contribute to acne.

The side products could be acne products or other skin care products. Be certain to include direct links to the products so that subscribers can go to them easily from the email that you send to them. Ideally, you should have several small articles in your newsletter that cover the theme. If the newsletter is primarily ads, then people will not be as likely to remain loyal subscribers. People really enjoy useful tips that they can apply in their lives. If you can do one article that is news based, one that is tips and suggestions and another that is informative, you are likely to increase your readership and to keep subscribers a long time. The products on the side margins will sell themselves and increase your distribution automatically without creating a newsletter that is just a huge sales advertisement. Another advantage of a newsletter is that you can advertise because people have subscribed for the newsletter. If you obtain the physical address of your subscribers, you can send them a catalog for your products that you distribute. You can also send them coupons that they can use specifically for your website that has the products that you distribute. If you are not a writer, you can pick up articles from free article directories. Just make certain to agree to the terms of service and follow them from the free article directories.

06. April 2012 · Comments Off on Finding «The Secret» can cost you · Categories: Your Hopes And Dreams

Rapidenterprises.net Over the years I have found that online marketing and off line marketing are very similar in some ways and very different in others. In the offline «brick and mortor» world most business owners will tell you that the three most important things to running a successful and profitable business are, location, location, location. In the online arena I will tell you that the three most important factors are, Focus, Focus, Focus. From owning and operating online ventures myself over the years, as well as speaking to hundreds of others in our field it is clear that the number one reason for new marketers to fail or to take much longer than others to succeed is simply a lack of focus. The typical scenario is pretty much the same for almost everyone including myself, yes, I have «been there and done that» and it goes something like this. We come online and for a year or two we go through the indoctrination of all the get rich quick schemes and hopping from one hyped up something for nothing program to another, and following the advice from the e-books that we paid good money for.

(which of course we now know were outdated, and free somewhere online) and we start trying to find «The Secret». After which that time is spent with no results we become desperate to prove to our friends and family (who cant help but snicker at you a little) that this «internet thing» works. So, how do we go about it ? Well we copy one of the hoaky programs that we were suckered into, or one of the e-books that are sitting on our virtual shelves collecting cyber-dust, you know, the ones that had «The Secret» The secret to internet sales. The secret to building lists. The secret words that hypnotize. The super duper secret to make Any website a sales machine. And on and on, and decide to sell them ourselves, knowing full well that they are junk, so much for our integrity. We put up our first free hosted purple and yellow webpage with our latest and greatest program or e-book along with several flashing graphics of fireworks and dancing horses and twenty five or thirty banners of varying sizes and offers and begin to submit the site to all of the automatic submitters that promise to send your advertisment to the world with one click. We also figure that since we recieve so many offers through email that we will capitalize on that strategy ourselves. Our first real business expense comes when we purchase one of the «secret» weapons, The Group Mailer. Next, we will buy the $15.00 email list of 5 million ready to buy customers, load them into the group mailer and with one push of the send button, we are all set and just need to wait for the money to roll in.

Of course what rolled in was spam complaints, and being banned by the search engines, and losing our ISP’s.

I guess it’s just a right of passage or something for new online marketers because regardless how many times I explain this scenario to new people and advise them that there is a better way they inevitably just have to go ahead and try the way that wastes their time and their money and generally leaves them humiliated and cynical about trying to earn income online. After this initiation most of us remember that somewhere along the line while in some online forum like the Net Marketing Forum or an online conference room, there had been this voice, someone saying that they had done exactly what you had just done, someone that was now a mentor, and now they were successful and would not mind helping you to do the same, provided that you could swallow your pride and put yourself on the line with some real focused effort to follow their guidence and to become self-disiplined and stay on track and to Not Quit. Failure is not an option. If you are smart you will leap at this chance because the fact of the matter is that you Can Not be successful on your own by yourself online. As a mentor myself my first bit of advice to new people, especially the ones that have gone through the scenario above is to Forget «The Secret» there is no secret. Marketing online is Not Easy. It takes self disipline, time management, tenacity, consistancy, persistancy. It takes knowing what you want from an online business, when do you want it? and knowing that there will be sacrifice on your part both with your money and your time in order to get what you want. It would take much more than this simple article to explain even the very basics, but ther are places online such as the affiliate classroom that will explain everything that you need to know.

After deciding that this is really for you I would suggest taking these steps: Pick something that you really have a passion or special talent for that you would not mind doing or sharing for free. Find the tools and knowledge you will need in order to profit from it. Make a plan and set aside specific times during the day to follow the plan and nothing else, focus,focus,focus. Set short term and long term goals and announce them to someone, preferably an online mentor, and give them your permission to push you to reach each goal. Focus,focus,focus, while online and do not get drawn off track from your work by clicking on the new latest and greatest super duper «secret» we already know how much time and money they waste. Take baby steps or «chunk it out» as I like to call it with your projects and you will accomplish a lot more than trying to put everything together at once. Learn what you need to know When you need to know it. You cant learn everything so dont try, you will only get information overload and when that happens, Everything shuts down. Treat your new venture as a business and decide what you would want a good employee to do if they were running your business and then You do it, or fire yourself and go look for another job. As I said, marketing online is Not Easy, but it is simple. Just focus, focus, focus

06. April 2012 · Comments Off on Six Things You Should Know Before You Buy A Coil Binding Machine · Categories: Make Money

Spiral coil binding is one of the most popular binding styles available on the market. The flexibility that it offers along with the huge number of colors that are offered in coil binding supplies make it a favorite binding style for all types of organizations. Perhaps you have seen coil binding somewhere in the workplace and are considering it for your organization. More than likely, it will be an excellent choice for your needs. However, here are six things that you really need to know before you rush out and buy a coil binding machine. 1. Although coil binding supplies come in diameters up to 50mm for books that are as thick as 2″ spiral coil binding documents that are larger than 1″ can be very difficult. Binding books with large size coil is somewhat like trying to put a slinky on the edge of a book. In addition to the coil being very large and difficult to handle, the spine of the book will also have to be curved so that the path for the coil is rounded to match the diameter of the coil. This can be pretty tricky and very time consuming if you don’t have special tools for inserting the coil.


Almost all spiral coil on the market is designed for a 4:1 pitch coil binding machine. This simply means that the hole pattern used has 4 holes per inch. Coil is also available for 3:1 pitch binding patterns and 5:1 patterns but is not nearly as common. Generally, it is best to stick to the standard 4:1 pitch hole pattern unless you have a compelling reason to use a different pattern. Most coil binding machines punch round holes for the documents. However, some coil binding machines punch oversized oval holes to make inserting larger coils easier. 3. Spiral coil is available in almost any length imaginable up to 36″ in length. This makes it the ideal choice for binding large size documents. If you are planning on using coil to bind large size documents you will need to make sure that you coil binding machine has an open throat and preferably fully disengageable dies. This will allow you to set your machine up to make sure that you don’t have a half hole hanging off the edge of your paper. 4. Standard spiral coil comes in 12″ lengths for 11″ documents. The extra length is cut off during the coil crimping process. If you plan on binding documents that are shorter or longer than 11″ you want to give yourself at least a half inch and preferably an inch to make sure that you have enough coil to cut off during the crimping process. 5. You will notice that many spiral coil binding machines have a set of rollers on the front or the top of them. These rollers are used to help spin the coil through the holes on the edge of the document. True manual binding machines that do not have these rollers require you to spin the coil onto the book by hand. For short runs this shouldn’t be a problem.

However, for higher volume applications spinning the coil onto the book could become very tedious. For this reason it is usually best to buy a machine with an integrated coil inserter or buy a standalone inserter to go along with your punch. 6. In order to make sure that the coil doesn’t spin back off your documents after they are bound you will need to crimp the ends of the coil. A special pair of pliers is usually used to cut off the end of the coil and bend over the end of the coil so that it won’t spin off the book. Using the pliers can be a little bit tricky and take some practice. Keep in mind that the red dot on the crimpers is designed to face up towards the ceiling and you should be able to get the hang of it. If you do it right the end will be bent over. If you do it wrong you will simply cut the coil off. These six points are important for you to know before purchasing a coil binding machine. Although there is certainly more to learn about coil binding, if you understand these six points, coil binding will be much easier for you.

06. April 2012 · Comments Off on The Most Important Words On Your Web Site · Categories: Your Hopes And Dreams

When I coach authors on what their web site needs to look like, I spend a lot of time talking about the words on their web site, i.e. their copywriting. But even more important than the collection of words are a few individual phrases no site can be without. Sign-up: getting your visitor to sign up for something is important. Why? Because studies have shown that surfers don’t often buy the first time they land on your site. Often they want to browse, shop, maybe bookmark you for later. If they bookmark you, you’ve lost a sale. Don’t get me wrong, I love it when someone bookmarks the Author Marketing Experts site but when they do, the likelihood of my being able to sell to them is minimal. Instead, I get them into the AME funnel by encouraging prospective customers to sign up for something they want, i.e. our Book Marketing Expert Newsletter. And then to encourage them even further, we actually give them something for signing up: our Top 50 Media contact list. So if you’re not asking for a sign-up, you might want to reconsider this. Then, give them an ethical bribe in return: give them something they want. Don’t just throw a freebie at them and expect your visitor to jump for joy. Here’s a clue: if you wouldn’t want the freebie, it’s likely they won’t either. Buy: most of us have been taught not to ask for what we want. I’m giving you permission to not only ask for it, but put it on your home page. So often I talk to authors who say their web sites aren’t selling. They’re not selling because the author forgets to ask for the sale. The words Buy or Buy Now are a call to action that will greatly increase your chances of making a sale. If this isn’t on your home page, have your web master or web designer add it ASAP. Free: I know, now I’m getting confusing, right? I just told you that you needed to ask for the sale and now I’m telling you that you need to give it away. Well, yes and no. Let me explain. First, while you want to have a strong call to action and a «funnel» to get folks into your marketing message, you also want to give something away (besides the newsletter freebie).

Consider this: people want information or they want to be entertained or they want to be educated. If you can do any of these things, go for it. A way you can do this might be through your blog, blogging is a fantastic way to disseminate information in a free format. The next might be through a game on your site, a resource or article page, or other information on your subject or area of expertise. We had a client once who wrote a book about working with difficult people and she had a game on her site that would let visitors launch a gnarly co-worker out of a cannon (while I love everyone I work with, I used this for other, eh, outside AME people …). Things like that have a great pass-through factor, meaning that folks will pass along the site or link so others can share in the fun as well. Remember the «Elf yourself» that Office Depot did last holiday season? I must have gotten that link sent to me 25 times. No kidding. People love freebies. Make ‘em laugh, educate them or give them something they can’t get anywhere else and they’ll beat a path to your door. The point being that even the best web site copy has a few elements that shouldn’t be overlooked. By incorporating just a few simple steps, you can really begin to see your site go from a ho-hum author web site to a rockin’ selling tool! Here’s to your success both online and off!

06. April 2012 · Comments Off on How to use Press Release to promote your website or products · Categories: Make Money

Jason Chew Press release is a great way to get maximal exposure for your product or website. When writing press release, make sure the information is newsworthy. You must be able to tell your audience that the information is intended for them and why they should continue to read it. In writing your press release avoid excessive use of adjectives and fancy language and alway stick with the facts. It is best to provide as much contact information as possible such as contact number, email and web site address. When Press release process basically involved 2 steps, i.e writing your press release and publishing your press release. First, let’s us discuss the how we going to write our press release.

To write a press release on your website or products that you going to promote, you should have the following: 1. Headlines When doing a press release, use a good headline. The headline must be an attention grabber. Just like a news headline if your headline can’t attract reader no matter how good your content is, nobody will read it. To have the best headline, try to relate it to events, news or occasions that occur recently. Recently, I did a press release to promote one of my investing website for a gold investing book. I used the recent gold rally as the headline to bring up my product. The headline must be’jam-packed’ with keywords from your niche. 2. Opening Paragraph Opening paragraph must be able to keep the interest of reader. As with the headlines, try to use references to the major events as opening paragraphs and try to bring in the product through the events. 3. Quotes or Dialoges It is always good to include quotes or testimonials from someone who has use your product or your website’s services. This will give credibility to the product or website you are promoting. 4. Body of Press Release The body of the paragraph should be simple and give an short decision of your product which should be packed with keywords. 5. Conclusion You should conclude by giving the readers reconfirmations of the benefits of the product and website’s services. Lastly, you should include contact information for readers to contact you or get more information of the product. Next, to get your press release published, you can submit your press release to a press release site.

There’s a press release site PRWeb.

com that submit your press release for free. Using PR Web to distribute a press release through PR Web Direct is a simple process and is much like posting article to article directory.

06. April 2012 · Comments Off on Unusual Small Home Based Business Ideas For Entrepreneurs · Categories: Your Hopes And Dreams

For the small home base business entrepreneur it is always a bit of a head scratcher to come up with a surefire method of making money while competing against the legions of others who are also looking to start home based businesses. While there is no magic wand or silver bullet that will guarantee you a spot on the cutting edge of business success, there are some easy steps to take which will ensure that your odds of owning that desired small business are more likely to succeed than fail. One example that cannot be overemphasized is that of the seamstress. If you combine your passion – in this case the making of clothes from a variety of different materials – with your abilities, you are on your way to start a home based business. Yet for a home based business which is highly likely to succeed you need to find your self a niche you can market to and then exploit your presence. Thus, a seamstress specializing in the manufacture of doll clothing – even if it is only as a sideline – will be able to have a broad niche appeal. If you combine the idea of making clothes with the manufacture of dolls’ clothes, and in some cases market this combo, your place on the cutting edge of this particular home based business is guaranteed! While not everyone is a skilled seamstress, this small business model is easily transferable to a wide array of other skills and business ideas. Consider the landscaper who will branch out into the world of orchids, the freelance writer who starts a vanity printing press, or the die hard musician who will also run his own label online! All of these combine a much beloved activity with a specific niche appeal which then opens up not only an entirely new market but will also ensure that the original goods and skills which are for sale are also noted by potential niche customers.

Though much maligned, the notion that the more specialized your trade the easier you will access a particular niche is undoubtedly true.

It is interesting to note that this business concept does not translate into the world of brick and mortar businesses which require a broad consumer appeal just to stay in business and keep open the doors.

In this predictable yet still underutilized reversal of common business sense lies the true possibility for making money online with unusual small home based business ideas for entrepreneurs. Do not be discouraged if in the beginning your mind appears to rebel against this concept! It does indeed go against much which is currently suggested online and also offline; yet the success stories of a wide array of small time entrepreneurs who started out in a much similar fashion showcase that sometimes it pays off to throw out your long held beliefs and instead permit yourself to at least investigate the possibility that there is a different, newer and perhaps also more successful way of doing business from home.

06. April 2012 · Comments Off on Making profit on the Internet · Categories: Your Hopes And Dreams

There are so many ways to make profit on the Internet that you would need a complete e-book for it, and not a tiny article as this one. But lack of space should never deter one from sharing some good news. Let us see how the Internet can be used to make some good cash online. One totally fail-proof method to draw profits from the Net is to use pay-per-click to generate adsense income.

This method is so simple to understand and easy to operate that absolutely anyone can do it. In order to get a good and continuous income flow from the adsense ads, you will need to use a form of traffic arbitrage in combination of some good but low cost keywords and the bid on the different pay-per-click search engines – like Google. In order to have the system fail proof you will have to work initially to plug in any imbalances that may exist. You must take care about the following: 1. Keywords: You will need to choose exceptionally apt keywords, which will be high paying. For this you should be tuned in on what is the right combination and you should be able to attract the right type of crowd to your website. You will payment for PPC should be justified vis-а-vis the adsense ad, or you will not make money. Your keywords should attract sufficient traffic to attract enough traffic for you to make a neat income. 2. Content: You have to ensure that the ads and the content are highly relevant to the visitors or you will not attract them to click on your ad. You should be aware that when you are buying keywords you are actually purchasing a pass for your traffic. Hence, unless the content and the ad are complementary, you will not be able to raise any profit. This is one element that is taken for granted by most first-timers causing them loses where they could have made profit. 3. Cheaper keywords: Google is the best today – true. But they are not the only ones in the market. If you are functioning on a shoestring budget, you can definitely try out some other search engines. Some of the choices you can have are Brainfox, findwhat, etc. Try them out. 4. Track you ads: It is extremely wise to keep a check on how your money flows by tracking your advertising. In order to repair damages in time, you will need to know where and when you are hitting the wrong buttons. This information will be available for you only when you keep track of your ads with continuous tracking. For this purpose you may use the services of professional tracking agencies. This may be a bit costly but it is worth the effort. Another way to keep track is to set up a separate landing-page for each of your sources. In this way your own website can give you the requisite statistics and you can see clearly which search engine gives you the best results.

This method can be very good if set up correctly. You will have to ensure that the feeder articles (pages) which propagate free traffic combine well with the PPC traffic so you can get a low per-visitor cost in the long run. 5. SEO: You must have feeder pages set up so you come up high on the organic searches. When the organic searches rank you high you are likely to attract heavy free traffic. What is he best part here is that as you move up on rank in the organic search, the ppc also will move up and hence earn you better profit. Earning profit with adsense is a piece of cake once you have all things set in place. It is very important though, to achieve the right balance between the use of keywords and the ppc. In order to be on the safe side, a periodic if not regular tracking should be done and according to the findings, the required fine tunings should be done. Unless this is done, you will not be able to stop the losses when they occur, nor will be able to raise your profits when the market is ripe for it.

06. April 2012 · Comments Off on Will Pay-Per-Play (PPP) Work? · Categories: Reasons To Bless The Internet

We have all heard of pay-per-click (PPC) and have seen it rise to become the primary form of online advertising in the space of only a few years. Most webmasters carry PPC ads on their sites these days, be it Google or any of the other PPC providers such as Yahoo or Miva.

But how many people have heard of pay-per-play (PPP) and will it work? As the name suggests, rather than getting paid for each ad-click, webmasters will get paid for each ad-play. A play consists of a five second ad each time a page is loaded that has the PPP code installed. It is a sound based ad that will be based around brand advertising rather than trying to sell a particular product. If the user stays on the page they will not continue to get ads, it is the just the single five second ad, unless they refresh the page. The million dollar question though is, will PPP work? Sound can be really irritating for website visitors, especially when they are not expecting it. This in itself might deter some webmasters as it might scare their visitors away. On the other hand, it is only a five second ad and if enough websites adopt it, maybe it will become the norm and people will just get used to it. As a webmaster myself I can see an immediate opportunity to make some quick cash from PPP via traffic exchanges and in particular, auto traffic exchanges. Most traffic exchanges require a page view for between twenty and thirty seconds and we all know most surfers are simply trying to build up their surfing credits. If I put the code on a page explaining what PPP is, surfers will get an ad alongside an explanation and on an auto traffic exchange that page could easily get hundreds of views per day. Each time an ad plays, I am earning a commission. And there are plenty of traffic exchanges that allow sound, so I can’t imagine this will do anything but earn me some bucks.

However, I will still need to be convinced of the risk/reward of putting the PPP code on all my website pages.

I’d be really interested to see what other webmasters think about the risk/reward of PPP ads. The risk as I see it is that my visitors will be scared off. The reward is a commission for each ad played. While I intend to take the opportunity of earning some money from the traffic exchange concept, I am not yet ready to dive on in and put the code all over my site. And what about the advertisers? Most advertisers looking to promote a brand will be fairly large corporate type advertisers. They will only be attracted by PPP if it is widely adopted by webmasters. They are unlikely to experience the benefit if their ads are primarily being played in traffic exchange type environments. Corporate advertisers will want mainstream coverage. But they will only get mainstream coverage if webmasters are prepared to adopt the concept for the majority of their sites. We seem to have reached a classic catch 22 scenario. So are there any other considerations? The website that is currently signing up webmasters for the PPP launch on 1st February 2008 has an Alexa rating of 25000 but a Google page rank of 0. That means some serious marketing is going on behind this program. The website hasn’t been around for very long as borne out by their page rank but already they have enough traffic to put them in the top 25000 websites on the internet. Sure, a three tier affiliate program will help but nonetheless, there must be some serious money behind them. Further, they claim to be backed by a major search engine, as yet unnamed. In short, I am yet to be convinced by PPP and whether it will work over the longer term. However, on the basis that it might work, I’d like to be a part of it.

I’d also love to hear the views of other webmasters.

06. April 2012 · Comments Off on SEO And The Gem Dealer · Categories: Your Hopes And Dreams

Some people have a hard time understanding the concept of Search Engine Optimization (SEO). The notion of developing a website based on principles that involve certain words seems confusing and perhaps even a bit like hocus-pocus. In its most simple form SEO is something like the brightest thread in a tapestry or the point leader in a basketball game. This method is something like finding your favorite sports drink in a store filled with similar bottles. The use of Search Engine Optimization provides an intense level of satisfaction for search engines that have been looking specifically for the best use of virtually every keyword or phrase imaginable. Let me suggest one more analogy related to this principle. Imagine a diamond buyer looking for the best overall selection of diamonds. This buyer investigates every possible seller in the world and makes the determination to buy from a seller that has proven they have the greatest number of gems to choose from.

When you approach website design you absolutely must have at least a primary understanding of SEO principles.

This method is reminiscent of that diamond dealer and his search for the seller with the most diamonds. Your consistent use of the keyword or phrase you have chosen is like a growing collection of diamonds that search engines are looking for. Search engines are on a never-ending search for the best sites. When they get to your online business site they subject it to complete scrutiny. They will scan every word searching for that common thread, highest scorer or sports drink. How does your site stack up against other sites that have also selected the keyword or phrase you are using? There are a few things you should pay attention to when you develop your keyword-enriched site. The Things to Do Make sure you research keywords or phrases that may provide the best response from search engines. Make sure you develop your website with the chosen keyword used in every section of the site. This includes sections such as “About Us” as well as the knowledge-based content you will provide. Make sure to add new content on a regular basis. Search engines pay attention to sites that are consistently updated. The Things to Avoid Make sure you do not stuff your site with the chose keyword or phrase. A percentage of 5% or less is about right. When you stuff your content with too many keywords it can be awkward to read and usually raises a red flag for search engines. Make sure you do not fill portions of each page with invisible keywords. This is something that has been done primarily in the past to get a higher ranking, but virtually all of these sites have been caught and penalized for bad online behavior. Make sure you do not treat the impact of SEO with contempt or disregard.

This concept can have the greatest impact on future site-based traffic. Search engines want to find your site and they want to reward you with improved site rankings, but they need your cooperation in helping them find your site so they can let others know you exist.

06. April 2012 · Comments Off on SEO Services Explained · Categories: Make Money

There is a series of books that tries to explain to readers how to do something that is popular at the moment; there may be a book on how to bake delicious cookies or how to build a website, and the book will teach the reader everything that they need to know including the basics to some things that are more advanced. There is probably a book that explains SEO services, but business owners and webmasters don’t need this type of book. What they need instead is to have SEO services explained to them in simple terms, and then told why they should trust a SEO firm to handle their SEO needs instead of trying to do it themselves.

Once the smarter business owners realize how difficult doing SEO is, they will quickly find a good SEO firm to handle their business for them. SEO is the way to get your website to the top of the search results when someone searches for something related to your website on their favorite search engine. Getting SEO services for your website is what you need to get your website to the top of this list, which will increase the number of visitors to your site, and ultimately increase your profits. Business owners who try to save money by not going with a SEO company are going to regret the day that they made the decision. This decision is going to cause the average business owner to waste a lot of time doing the research on how to best get SEO to work for them. The saying that time is money is definitely going to be true when figuring how much these SEO services are going to cost you. Even if you are going to have the IT guy in your company work on it, if he isn’t used to figuring out SEO services, he may easily spend 100 hours trying to do it by himself. If he is making $25 an hour, that means, you are going to spend $2500 for him to get started. That money is going to be better spent paying an SEO company to handle everything for you. There are definitely things that you can cut corners on in your advertising budget, but SEO shouldn’t be one of them. Getting your business out onto the world wide web and having customers able to find it by searching for something that you sell or offer is going to be important if you want your business to work. A reputable SEO firm is going to get you to the top the quickest, which will protect your investment and give you a fighting chance to survive. Sure, you could do SEO by yourself, but if you want professional results, a SEO company that is trusted will be better able to give you these results. A book about how to do SEO is probably out there, but before you purchase it, you may want to consider saving your money on the book (and the time it will take you to study up) and just hire out the project to someone who can do it better than you.

06. April 2012 · Comments Off on Make Money Online – The Basics On How To Start Making Money Online · Categories: Reasons To Bless The Internet

I believe most of us came here to look for ways to make money online. So here I am, revealing ways to make money online! Make Money Online with Google Adsense: Google AdSense is the only way to make real money online. Google AdSense, commonly just AdSense, is a powerful ad serving program run by Google. Website owners can enroll in this program to enable text, image and video advertisements on their sites. All you have to do is places some code on your website and ads will be displayed that are relevant to the content on your webpage. These ads are administered by Google and generate revenue on either a per-click or per-thousand-impressions basis. Make Money Online with Affiliate Marketing: Affiliate Marketing is one of the best ways to make money online. An affiliate program on the internet is simply where a website is selling a product and they will pay you a commission on every sale you generate from the traffic you send them. So all you have to do is send your visitors to another web page. Popular websites like ClickBank and CJ serve the purpose to help you do affiliate marketing by finding the right product. There are a lot of techniques needed to do affiliate marketing so a lot of ebooks are available online.

Make Money Online with Google Adwords: Google Adwords is another pay-per-click advertising company run by Google. In Google Adwords, you can put advertisements at their search engine and get quality traffic. But the conversation depends on well is your landing page. Imagine you pay $0.10 for each quality visit and you got one sales of $30 in every 100 visits. You are making a profit of $20. Make Money with Online Auctions: Make money online with online auctions is one of the 20th and 21st century’s most reliable, true and tested, home businesses. Simply buy low, sell high and take the difference to supplement your income. Millions of people sell on eBay or other online auctions web sites as a full time job and make well over 6 figures. Make Money with Paid Surveys: While not one of the most profitable of home businesses, Paid Surveys are simple and easy to do and Yes, you can make money online with them. You can make four or five dollars a pop, which can add up especially if you do a few paid surveys each day in your spare time. Make Money Online Freelancing: There is no such thing as a free lunch. Neither is there an easy way to make money, especially from home. To make yourself employable, you need to ensure that you have the required skill sets as well as good marketing and interpersonal skills. A sound portfolio (for aspiring writers, editors, photographers, designers, etc.) is a must. Today several private companies and MNCs are employing people who prefer working out of their homes.

A host of opportunities exist for home employment in areas as diverse as telemarketing, selling insurance, data entry, typing, data conversion, copywriting, accounting , writing (academic and journalistic writing), editing and proof reading, web design, content development, Internet-based research for companies, graphic design and desktop publishing, programming, audio and video editing, translation work and etc is available.

With a fair bit of technology skills (typing and word processing skills, being PC literate), entrepreneurs can use the worldwide web to start companies and work from the convenience of their homes. Before you get into the home employment groove, make sure you have the requisite qualifications, hardware, and time management skills to convince potential employers that you are the right person for the job. There are a lot of ways to make money online, so you do not need to limit yourself with just one way. Explore more ways that you can to make money online.

06. April 2012 · Comments Off on Marketing Websites · Categories: Your Hopes And Dreams

Mostly everyone online is trying to learn how to start marketing their websites. Marketing websites can seem like a very tough thing to do. Many people have no clue how to market their websites. I think one of the main reasons people have trouble marketing their websites is because of the lack of the right information online currently.Many people are sadly misinformed about how to market their websites correctly. Many people are using marketing techniques which are highly ineffective and may end costing tons of money. Many people trying to make money online are duplicating failure. Many people are heavily marketing to classified ads, FFA’s, and other places which do not work at all. I will go over a couple of techniques to effectively start marketing your websites. First you must decide if you are going to start marketing your websites online or offline. Both ways can be very effective and I would suggest using both. Offline marketing can tend to be a little more costly, so you will need some money to effectively start marketing your websites.

One way to market your website offline is to buy drop cards. Drop cards are effective because you can drop them practically anywhere. Making a trip to the supermarket, drop a card. Making a trip to the bank, drop a card. Simple. Another way to effectively market offline is to buy ad space in major newspapers and major magazines. This can be very pricey, but it is also very effective. Offline marketing is often ignored but I would not suggest it. Offline marketing can be a powerful way for you to market your websites. Online marketing can actually be very simple. In order for you to start marketing your websites effectively, you must be consistent and work these techniques daily. For instance writing articles and press releases can be a very effective, but you must write consistently. If you do not write consistently using articles and press releases to market your websites will not work. Writing one or two articles a month will not bring you the type of traffic you are looking for. In order to be truly effective with articles and press releases you must at least write one or two a week. The great thing about writing articles and press releases is it is completely free. You can write as many articles and press releases as you want and they will bring you great results. Remember the key to writing articles and press releases is to write them consistently. Another way to effectively market your website online is to post useful comments on forums and be sure to add your signature with your link. The key to marketing your websites effectively is to be consistent in your marketing techniques.

Any marketer worth his weight knows you must market on a daily basis in order to be fully effective.

It takes at least 7 exposures for the average person to purchase something. When marketing your website being consistent is the name of the game.

06. April 2012 · Comments Off on What Holds You Back To Start Your Own Home Business? · Categories: Make Money

You know this time of year you got a lot of time where you can relax and reflect about the year that is coming to an end and a new year is almost waiting outside to door. The commerce is slowing down, everyone has spend a lot of money and the people shovel the rest of their hard earned money to buy their chicken or turkey for the end-of-the-year-dinner. Sometimes it feels strange that beside of this high consuming society there are still so many people around the globe who sparely have money to spend. When I say spend I mean the money last within many families only for the consumption of food, cloth, the rent and sometimes a little bit extra for their children. Isn’t that sad…unfortunately a great part of this global population live in warmer zones of the globe and they don’t have to care about heating expenses, warm cloth because with what they have they can manage to live the whole year around. Imagine this people have the opportunity even if it is only one member per family, to start their own home based business, wouldn’t that be great…that they can pick up even so a small part of the big pay that is laying around and ready to cut off a small piece. I’m damn sure that there are many people out there who can take advantage of the opportunity to run their own business, because the internet made it possible, the internet is the only place where you can open your own business without spending real money, if you have no money you just have to spend your time. If you are without a decent job or decent income you have a great asset and this asset is your time, don’t forget that, you know the saying: “Time is money,” so why don’t you take this asset and carry it to your bank account within a few days from now. You only have to catch the opportunity and start your own business…I mean you have to take action, without action you won’t get nowhere in this present world.

If you are convinced that you can run your own online business from home so don’t wait…don’t procrastinate and go ahead and do the most important step in your life…ACTION. You know I met so many people on my travel and I talked to so many people around the globe and I tell you this, most of them like to kick their boss in the back and say goodbye, but the only thing that holds them back is procrastination, yes, you heard it correctly I say it again…procrastination. You know it’s a pity that so many people with great value and courage do not have the guts to step forward just one step it doesn’t take more to start walking their journey to wealth and success. Are you one of them, are you content with the little you have or are you the one who likes to fight for something better for you and your beloved family, I guess you are; and this is what I like the most of you; you are a fighter and you don’t give up and you know that you can have success in your life, you just have to try it. You know this is what I like most with the internet you can run your business from home or even on vacation it takes only a few hours a day. You can spend more time with your spouse and your family because you have them only a door-step away. You know, yesterday I read a mail from my brother and he told me: “Anton this coming year is our year, we have already booked a nice house near a lake where we will spend our holidays and I’ll take my computer with me and I’ll dedicate a few hours a day to my business and the rest of the day I will fish and relax and enjoy my vacation.

The best thing is during vacation I’m not worried because the money will flow in.

” Wouldn’t that be great if you can do the same with your business? So, why don’t you start as I told you before it only takes one step to get out of procrastination. If you are not sure what business you want to start with take a look to a site I highly recommend you because they do almost everything for you, they set up your site, they give you a full 30 day training and I tell you this is the best training I’ve ever seen. They explain you step by step what to do and how to do it and if you stick word for word with it you can’t fail. And I tell you if you have no money and you invest in that business your most valuable asset…YOUR TIME…I tell you that you can not fail it’s impossible…the only thing it takes action and persistence that’s all and I guaranty you that you are on your way to success.

06. April 2012 · Comments Off on Starting A Small Home Business On A Budget · Categories: Reasons To Bless The Internet

Starting a small home business on a budget is extremely possible. You will be amazed at how quickly you can expand your budget and use your profits to grow your new home business. The key is to select a small home business that offers products that are consumable. This will ensure that you have a continual flow of repeat customers to keep your business operational and profitable. Here are some tips for starting a small home business on a budget. Select a small home business that can be based on a consumable product.

The wellness industry is rapidly growing as more and more consumers are paying attention to their health. You can market and sell a variety of health related products in the wellness industry that will benefit your customers and bring you repeat sales that last for many years. For example, skin care products are extremely popular. When a customer uses up the entire product, they will return to your small home business to order more. This ensures that you have repeat clients on a continual basis to keep your business profitable and growing. Choose a small home business that has no or very little start-up costs. There are many places on the Internet where you can become a distributor for a specific set of wellness related products with no start-up costs at all. This means that as you distribute the product and earn a residual income, you can put the profits back into the business to help it grow and expand rapidly. Before you know it a few sales a week will turn into a many sales per day while you grow and expand your distributorship. Some people select wellness products that are inexpensive or are offered at whole sale prices. This means that you can sell these products or provide a service to others without sinking a fortune in the start-up of the business. Each time that you make a sell or a client uses your service, set aside part of the money to re-invest in your small home business. For example, you can save half of your profit to purchase more products for your inventory.

Or you can use half of the profit to market and advertise your new small home business.

Using your profits to build and expand your business will enable you to stay within a budget and have the least amount of risk in your business. Another key factor to staying on a budget with a new small home business is to plan your expenses. Do you really need a new computer to operate your business? Do you really need a new outfit to attend a trade show or informational seminar? There are many times that new business owners feel that they absolutely have to have a certain item to be successful. Stop and think about your purchases and determine if you really must have the new item to operate the business. You can always upgrade your computer or buy that outfit in the future after your business has become stronger Learn the tax deductions that you are entitled with your small home business. For example, you may be able to take off a percentage of your mortgage, internet connection fees and even electricity. You should consult with a financial advisor to find out what types of things you need to save receipts for and enable you to take the highest tax deductions to save you money and help you operate the small home business on a budget.

06. April 2012 · Comments Off on Starting Your Own Internet Small Business · Categories: Make Money

So, you’ve decided that the Internet has a lot to offer you by the means of starting your own small business. So what is it that you have to do first? Well, what type of small business is it that you are going to start? After you have figured this out, whether it is an information site or selling products online, you might need to go to the many different Internet advertising sites that will help you generate traffic to the your new Internet small business. The next step, may be to decide what products you are going to have on your small business web site. This way you have an idea as far as the inventory and other information you will need. Building a web site for your small business.

There are many web sites available to help you as far as promoting your small business such as adverting sites and marketing sites as well.

When starting a small business on the Internet you’ll want some means of getting visitors to your site, this being said the advertising company you go with should be a reliable one. Once again, you can do the research and find many different advertising agencies as well as web sites that can help you with this. Usually small businesses that start out on the Internet without the help or support of any kind of advertising, marketing or helpful tools will not last very long and you will soon find your small business on the Internet suffering, if not being taken off of the Internet completely. Some Internet small businesses have tried this and it does not work. However, if you know what type of Internet small business you want, then you start researching on advertising and marketing and getting visitors to your site, such as generating traffic in other words; your small business on the Internet will have a better chance of surviving. And in most cases, prospering to the point that your small business on the Internet has grown tremendously. It is not impossible to start a small business on the Internet while some people may tell you that it is. You simply have to know the right techniques and have the right tools concerning the Internet at your disposal. This makes it so much more easily to start a small business on the Internet and at the same time making it a productive one, that will last. Advertising plays an important role in generating traffic, or visitors to your site, while the marketing portion, assists you in setting up the means of the visitors who want to purchase things off of your small business on the internet to do so. Make things as easy as possible for the visitors that come to your small business as well, in this case they may very well be returning customers.

Many Internet small businesses will start out with very few products on their site, however as time goes by, and if done in the proper way of management the site will grow along with your inventory as well as the profits. The visitors to your site will increase too. Remember, do research and don’t just throw an idea on the Internet building a web site to sell things. Think it out first, what you want to accomplish with your small business on the Internet, and then do the marketing and advertising parts next, therefore generating traffic to your new small business web site.

06. April 2012 · Comments Off on Tips For Getting An 0800 Number · Categories: Make Money

There are many reasons that you might choose to get an 0800 number; you may want your customers to have a good way to get in contact with you that doesn’t involve giving out a home or personal line, or perhaps you are looking to create an image of stability. Getting an 0800 number can be an important milestone for your business, so when you do so, there are a few things that you should remember to make sure that the process goes smoothly and reflects well on yourself. The first thing that you should do is make sure that the supplier you are buying your 0800 number from is reliable. Take a look at how long they have been in business and, if possible, see testimonials from some of their existing customer base. You need to make sure that your calls won’t get dropped and that the supplier provides fast reliable service. When you are looking for a good supplier, remember that most of the reliable ones will give you a 30 day money back guarantee. If you find that the number is not doing what you hoped it would, or if you need to change it, you will be able to do so without spending out any unnecessary money. When you are getting an 0800 number, think about paying the small fee that is involved and getting a «bronze», «silver», «gold» or «platinum» number. This is a number in a more memorable format and is ideal for business in the UK who utilize traditional marketing methods, such as print media or radio advertising. You could cover the small additional investment quite easily with the extra business generated.

Take a look at the combinations that are applicable and then call a supplier to check on the availability. One of the many advantages of the 0800 number is that it is highly portable. Essentially, you will be able to maintain a telecommunications office while you’re on the go. You’ll be able to route calls to a cell phone and as long as you have reception, you’ll never have to be out of contact with your customers. This availability is one of the things that make these numbers such a good idea, so make sure that you exploit it. Similarly, you should take advantage of the fact that an 0800 number can forward to different lines and services. Even if you are one of the few people working the phones, or even the only one working the phone, having a different line for sales, support and complaints can help you determine what priority to give calls and what to say when you are on the phone. Further, you are giving the impression of being a larger business as well, something that people often look for when they are surveying suppliers. An 0800 number can help you keep your work organized as well as ensuring that you are able to stay in contact with the people who matter most; don’t let this valuable resource go to waste.

06. April 2012 · Comments Off on Rss And A Statement Of Terms · Categories: Your Hopes And Dreams

The way the world views media has changed. Was it so long ago that we grabbed a TV schedule magazine off the rack of a grocery store shelf and perused it to find what we wanted to watch? If we knew we were going to miss it we set the VCR to record it while we were gone. Today we can receive a full compliment of audio and video programs on demand and online. No longer are we bound by limited choice or availability. Anywhere you have Internet capabilities you also have the ability to access compelling and entertaining audio and video streams. This revolution in media exchange has been easily facilitated by Real Simple Syndication (RSS). An RSS feed can manage the most popular media offerings and download them to a file for easy retrieval or playback. Many people have abandoned the morning paper in favor of news courtesy of an RSS feed. These individuals will set up their RSS reader to follow stories written by a particular author or articles written on a specific topic. Podcast fans can have their Reader capture and load a recurring podcast they enjoy and then listen to the program when time allows.

The same is true for video streams and other entertainment data. Sports fans can set their RSS systems to capture sports scores or information about their favorite teams. Movie fans can capture box office scores and movie news. Cooks can capture new recipes and cooking tips. Car enthusiasts can capture information on their favorite cars. RSS is incredibly flexible and can capture data from any site that uses an RSS feed. It has become much easier for the average consumer to locate an RSS reader and access the information they had to conduct a search for under other circumstances. The Internet is streamlining functions that had all been previously distinct and non-interactive. Now consumers have a global one-stop shop for whatever media they may want – and RSS is one of the bonding agents that bring all of this easily to the consumer. When you think about it there are millions of websites with trillions of words. None of us want to sort through all of that to find what we are looking for. A simple RSS subscription allows you to demystify the process and bring home what you want – when you want it. Because the Internet is a conglomeration of computers linked together there is a drawing on the collective brain trust of the web. It may not be perfect, but by selecting exactly what you want an RSS feed can bring that selected data, audio or video directly to you. The growth of RSS has made it a standard of excellence in delivering wanted material on your terms. This process does benefit the individual business site because it can keep site information in front of the consumer, but it also is a huge benefit to the consumer because unlike signing up for an email-marketing piece you collect only the data you want without feeling as though you are tied to the business that offers the content.

06. April 2012 · Comments Off on Web Design And The World’s Largest Pen Knife · Categories: Your Hopes And Dreams

In the 2008 edition, Guinness Book of World Records will present the penknife with the most functions ever presented. This new life has 87 different tools and performs more than 100 functions. The knife’s case is almost nine inches long by four inches wide and weighs about three pounds. As of this writing about 500 of the $1,200 Swiss made knives have been sold.

Web design is a bit like that Swiss Army knife. A properly developed website is compact and utilitarian. Your website can provide customers with multiple tools in a compact understandable design. The key will be to make sure access to the tools is simple and logical. Too many websites make the process more difficult than it needs to be and inadvertently repel potential online consumers who just don’t want to spend the time to figure it out. I remember camping with family and friends and a Swiss Army knife was used to trim small debris from around the tents. Scissors were used to trim excess string and certain types of rope. The knife served many purposes and was routinely called upon to solve a variety of problems and most of the time it did. One knife I owned even had a small pen that could be used in an emergency. Work at developing a site that solves problems instead of creating them. Think about the logical steps your customer base will use to locate items and search for data. The tools you provide your customers with will be the tools that may ultimately sell your product. Web builder technology can be as useful to website design as Swiss Army is to knives. Because the software was designed from the best of current web designs it can provide as many tools as that world record knife. In most cases web builder software can provide significantly more tools for both customers and website owner than more expensive web design solutions. When you compare features you may be able to upgrade from a proverbial penknife to a much larger utility knife in website design. Unlike most of life’s options you really can do more with less. More website tools and possibilities for less money. The growth of this sector of web design is important in that it dares to challenge the notion that only individual web designers are capable of completing a web design that can manage the needs of the individual business. Perhaps the biggest reason many businesses do not look into web builder software has to do with a fear that they would never be able to develop the site on their own, no matter how many tools were available to them. The truth is the actual building of the website is not significantly harder than developing a social networking site. It is fully explained online and customer support is available. In some cases you can hire a designer to work with you to develop the site if you are really unsure as to your abilities or if you simply do not wish to develop the site. In the end it is still an extremely cost effective solution to your web design needs.

06. April 2012 · Comments Off on Using “get Paid To” Programs For Freelancers · Categories: Make Money

One of the many ways that freelancers can make money from home is to sign up to one or more of the “Get Paid To” programs (or GPTs).

If you have been researching work at home jobs, you will probably have seen ads which claim that you can make money by reading e-mail or by answering surveys and trying free samples. The good news is that many freelancers make money doing exactly those things. However, a word of warning is necessary; this particular industry is attracts a lot of scammers so if you are interested in getting involved with GPT programs make sure that you do thorough checks on the companies that attract your interest. Take special precautions to protect both yourself and the security of the data on your computer. It should be stressed that very few people actually make full time income from GPT programs. Like mystery shopping, GPT should be viewed as a source of supplemental income. For many freelancers, GPT programs offer a fun and easy way to earn some extra cash when they need to. Freelancers who have most experience of using the programs usually advise that you never rely on GPT to pay your monthly bills. On the other hand, they can provide a perfectly good way of earning money for special occasions, for holidays or shopping for gifts. So how exactly do GPT programs work? There are basically three distinct categories of GPT program. You can get paid to read e-mail, get paid to fill out surveys and get paid to sample products. Each type has its own particular advantages and disadvantages. Before you start any GPT program, you should take some precautionary measures to safeguard your personal information. You will be required to give some personal information in order to join many of these programs, but the less you actually say about yourself the better. For a start you should set up a separate e-mail address for your GPT activities. Many GPT programs end up generating a lot of spam mail, so you will not want to use your main e-mail address. If one of the conditions is that you provide a phone number, you can register with voicemail service to get a voicemail inbox and private phone number. This will help keep your home phone free of telemarketing calls. Get paid to read e-mail programs generally pay you a few cents for reading e-mail and clicking on the accompanying links. The email messages usually contain offers for special deals on products or invitations to sign up for programs. Depending on the e-mail program, you will sometimes get more money or points if you try the offer, however, you should still get paid a few cents even if you decline to try the offers, provided you click the link inside the email. There are many popular paid e-mail companies. Do some research on Internet forums or via Google before you sign up for a program to make sure that people are actually getting paid.

Avoid signing up for too many programs at once or your GPT e-mail address will be swamped with junk mail. Getting paid to complete surveys works in a similar way. You sign up for a survey program and then fill out some personal details. You will be matched to surveys that are looking for the opinions of people in your particular niche; that is, people of your age, income bracket and some other factors. Depending on the company, either you will get paid for each survey you complete or the surveys you complete will earn you points that can be redeemed later. Just as with get paid to read e-mail programs, make sure you do adequate research on survey companies before you sign up to any of them. There are hundreds out there but only a relatively few are worth the time and effort. Finally there are programs that pay you to sample products. These programs pay significantly more than the other GPT programs. On the other hand, however, you will be required to pay anything from $1 to $10 to try the products. When you sign up to this kind of program, you have to make a point of keeping complete records of what you will be receiving and when you need to cancel the service or return the item otherwise you may end up paying more than you earn. Most of the time you will have to make an initial commitment to receive a product automatically every month, but you will have an option to cancel the contract within a certain period of time. Unless you really get hooked on the product you sample you will probably want to cancel the standing order before you have to pay for it. With legitimate GTI programs you will be able to call the company and cancel the service, yet still be paid for signing up for the GPT program. Remember that GPT programs are a great way to earn supplementary income but should not really be considered as something to be relied on to cover your monthly bills.

06. April 2012 · Comments Off on Living The Good Life Paid By Your Past Endeavors · Categories: Your Hopes And Dreams

Like that annoying bunny beating that bass drum, having an income that keeps going and going and going is the dream that every business owner has when they finally go to sleep at night. Finding a way to grow a residual income is better than most retirement plans and can help set the stage for early retirement, if done properly while you are still young enough to plant the right seeds. What you need to do is to figure out exactly how this can be accomplished. Actors, actresses and professional musicians often receive a residual income based on their works that make it into syndication. Every time a show they were in or a song they recorded is played, they receive a piece of the action. The more shows that they starred in that are picked up for reruns even years after the original went off the air provides them with a residual income. If they were in several different shows or had many different hit songs recorded, the combined residuals can add up to a ton of money. Believe it or not, the same type of income can be established through an online business if you work your marketing programs correctly.

You do not need to be in on the ground floor of a continuing business success, by being aggressive in making sales for many different companies (in case one goes out of business) you could end up with a good residual income long after you decide to retire yourself from the working world. Affiliate marketing is one method of creating residual income. You can establish a website that is attractive to many different visitors and become affiliated with many reputable companies. As the visitors to your site increase, they will buy more products from your affiliated companies, and you will be paid a commission on sales. Depending on the topic of your site and the initial marketing success used to improve its popularity, the site can gain the status of operating without your influence. You will probably want to occasionally update the ads on the site, but with a few minutes everyday, your site can become self-sustaining. It is at this point that all the effort you put into building the site and attracting customers that your effort will start paying off. While you are relaxing on a beach somewhere, people are still going to your site, buying from your reputable affiliates and the affiliates are shipping out products and sending you the commission checks. You may also choose to join a franchise business model, by following the system and by allowing others to use this business’s name and franchise business model, you will begin to build your own residual income. Providing you have a good reputation, are honest and fair, your franchisees will begin their own marketing strategy helping to build your business while they are building their businesses and increasing the amount of residual income checks you receive every month. Residual income through affiliate marketing is one of the methods I use to build my wealth.

06. April 2012 · Comments Off on Using Pay Per Click Services And Controlling Your Costs · Categories: Your Hopes And Dreams

To the people who use them, pay per click services are either loved or loathed, and some people both love them and loathe them at the same time. They are usually loved because they bring visitors, who probably would never find their website, to them. These visitors see the paid advertisements that are placed in a prominent position on the search engine results and click the link. It’s great for anyone’s business to see new visitors, but the reason that ppc pay per click campaigns are also loathed is because a lot of those clicks don’t produce any business but still end up costing money. Pay per click services can be expensive, especially when using some of the major search engines. There is, however, a way to increase your business and control your costs at the same time. Here are some steps that you should consider when you fine tune and manage pay per click advertisements. The first step is to review your pay per click services and pricing options. Sure, having one of the major pay per click search engines handle your account seems like the best idea, but you would be surprised at how a smaller search engine can also give you excellent results.

This is especially true if you are a small business or an individual who has limited resources (both in your budget and in what you are trying to sell). If this sounds like you, maybe a ppc pay per click campaign with a smaller company will help your business to grow slowly but steadily, instead of just jumping to the top of the charts. When choosing your pay per click services, you are going to need to keep detailed records of what your profits and advertising costs were like before and after. If you weren’t doing any advertising before, because your company is so new, you may want to think about how best to manage pay per click costs before signing up. You will need to make sure that you can afford it, especially if you are thinking about using the pay per click search engines like Google or Yahoo, who have high per click prices. Pay per click services do not come cheap, and those who are looking for a inexpensive ride to the top should realize the old proverb that “the best things in life are free” is definitely not referring to web advertisement and pay per click campaigns. However on the flip side, if you feel you can afford to rank on the first page of Google and especially in positions 3-8 you will get a ton of targeted traffic to yoru site. You have to remember that positions 1-2 are not the best poitions by any stretch of the imagination as you ususally get the click happy surfer who clicks on your link and has no intention whatsoever of taking an action when they arrive on your site. Actually that isnt one hundred percent true. They will take an action but it is the one action you dont want which is for them to leave your site. So tread carefully before you decide on your position on the first page.