Online Business

Marketing On The Playground (TM) What I have discovered through my experience of marketing is, it’s all in how we define it. We can think of marketing the way most of us do which puts us in the box of making cold calls, knocking on doors, going to numerous networking groups, sending out mail, speaking, the list goes on and on of what we have known. The simple definition of marketing is: letting your audience know what you do. From this simple idea, it’s up to you how you want to market. You have complete freedom in “how”. Here’s the bottom line! No Marketing = No Clients = No Money = No Business! HOWEVER… You do get to Market YOUR WAY! You get to have FUN! and be extremely creative.

In fact, give yourself permission to market YOUR WAY and change the formula above to: Market YOUR Way = More Confidence = Attract more clients = A THRIVING BUSINESS! Now, let’s change your definition and Guess What…your definition will be different from each businessperson you meet. We are all unique. We choose different business paths; wear different clothes; drive different cars; have different viewpoints—our marketing approach should be just as unique? Here are 3 examples of “marketing” provided from entrepreneurs. 1. I didn’t like networking groups but thought I would try some out. My definition of a networking group is this: It had to fit with my values, it had to be fun, and the group had to come from a unique perspective. Most of them were about collecting as many cards as you can. I tried 4 groups and one fit perfectly. EwomenNetwork comes from “giving first” and they have a wonderful format that gave me permission to ask for what I wanted. It was very safe, very professional and very genuine. I’ve been a member for 3 years – it’s the only one I attend consistently. 2. I have a Web Design company and one of my passions is voyager canoeing. I began to utilize outdoor-related themes in our marketing messages and promotions. Most important, I decided that canoeing was also a great way to network. As a professional woman business owner and an experienced canoe guide, I developed a Ladies Voyageur Day. I hosted a group of entrepreneurial women on a guided canoe trip.

The event was so successful it has become an annual sponsored event.

3. I had always found marketing to be a distasteful chore. I was diligent and had managed to stay busy as a consultant by networking and following up on leads, but it was an unpleasant duty, and I avoided it whenever possible. I think one of the best-kept secrets to becoming successful at marketing is first choosing to be of service to a group of people you truly care about. With my new mission in mind, all of a sudden, marketing became effortless. The clients I wanted to serve were people I really cared about, I wanted to spend time with them. Instead of dreading networking events. I began looking forward to them as a place to meet new people I could help. Before, I had avoided business lunches finding them boring and awkward, but now I enjoy listening about new opportunities to be of service. To summarize our 3 marketing definitions: – Giving first, asking, “How can I help you forward your business, ”rather than saying, “What do you do.” – Creating a marketing approach that doesn’t feel like marketing because I’m doing what I love…Voyager Canoeing – Being a service to a group of people OK, do you have a new perspective on the definition of marketing? What are your thoughts with the questions below? 1. What was your original definition of marketing and is it different now? 2. Did you give yourself permission before this class to think of marketing ideas outside of the box? If not, what permission will you give yourself now? There is a marketer inside of all of us – it’s just a matter of identifying the true, authentic marketing person inside of YOU.

It is essential to have a website to sell a product online. Even if that is a minisite with only one page, it must still be there. Without a website you have no platform from which to sell.

Even an offline marketer needs a shop, stall or barrow to display their wares and to sell from. There is a range of website options available these days that makes internet marketing so much easier than it was at one time.

Web hosting options range from free websites that come with products ready to sell, through inexpensive options at less than $10 monthly to full blown hosting packages offering everything needed to run a modern internet business. Which you choose is up to you, but keep in mind that you will require an email service that is related to your business, and an autoresponder to automated procedures such as replying to email enquiries, and sending regular emails to a large number of people. You will also need a checkout system and a means of accepting credit card payments. You can also get all this options for free selling on online auctions websites. Good place to start on is QxBid – Free onlineauction website

If you cannot accept credit cards, you will be fatally restricting your business. A modern online business must be able to accept payment by credit or debit card, personal check, bank wire or transfer and PayPal or a similar popular payment method.

Once you have your website set up and running, you have to sell the product.

You should design a good sales page that catches the eye, with a compelling title that offers a benefit to the prospective buyer.

Typical benefits include how your product can make them money or save them money, save them time, make things easier for them or help their business. Everybody looking at an offer wants to know what’s in it for them.

«Washes Whiter than White» is a feature, but «Cut Your Cleaning Time in Half» is a benefit. If you were a busy householder, what would you want – ‘whiter than white’ or your cleaning time ‘cut in half’? Do you want something to ‘Taste Lovely’ or ‘Work Fast’?

Provide a benefit, but make it realistic. «Make $50,000 in your first month» is a claim nobody will believe, but «Make $100,000 in your first year» is more believable. Write your headline, and then sleep on it. Look at it next day and think whether or not it would attract you. If not, then change it.

You can list the features of your product, but only while stressing the benefits that these feature provide. «Low energy use» does not have the impact of «Save 20% on your power bill». You should also make an offer to the potential customer, or prospect. Offer something free that relates to the product. If you are selling bicycles offer free maintenance for a year. If you are selling a book on Search Engine Optimization, offer a free keyword research tool.

Make sure you make a call to action. Tell them what they must do to buy the product. ‘Click here’ or ‘Click Here Now!’ Make sure that you ask them to buy the product. It’s amazing how effective that is.

You could simply ask for their first name and email address so that you can send them further information, but ask them something. You must tell prospects what you want them to do.

In order to sell a product you have to get prospects to your website before you can tell them anything. You have to advertise, and there are many ways of doing this. Advertising is generally the biggest part of the budget of an offline company, so online companies should be no different. You should choose a few keywords for your product that have some degree of demand, and as little supply as possible.

If you know how to optimize your website for good search engine listings, you can get free traffic through organic search results for your keywords. Otherwise you can use Pay Per Click (PPC) advertising. Two of the most effecting PPC programs are Google Adwords and Yahoo Search Marketing. You pay for each click a visitors makes on your advert, so if you word your adverts correctly, they can supply a lot of very targeted traffic, focused on the subject of your advert.

You can also advertise using article marketing and ezine adverts. Both of these can drive targeted traffic to your website. You should make sure that, no matter what route they used to get there, visitors should land on your sales page for your product. If visitors clicked on an advert for the product, they expect to see more information about it when they click.

If you know how to sell a product online, you should not find it difficult to persuade visitors to visit your sales page. The rest is up to your persuasive abilities, and of course, the product.

If you are a promoter or agent and want to put on a live event production you have a choice of renting or buying your A/V equipment. No matter the size of the event you are hosting, you want the best of audio and video equipment and you want the installation, service, and quality that will make your production one that will satisfy the audience and at the same time present your event in a professional manner. If you are a promoter that hosts a series of events, you want to make sure that the events keep up with the pace of technology that seems to change from month to month. Live event production is a tricky business. To get the best quality and the best value for your dollar you need to go with professionals who are known in the business. Those fly by night lighting and sound companies will offer you little compared to those audio and visual event production companies that have shown they can set something up as small as a home theatre system to the largest concert. They will have equipment like optical front projection screens and they will have the best audio equipment around. They will look at your venue and decide professionally what type of equipment you need and what kind of show you are putting on. The live event production experts will look at your intended audience first. They will come and look at the venue and where the performance is being displayed and where the audience will view the performance. It’s not rocket science, but it is a science to figure out the perfect audience to performer ration in regards to the sound and lighting of a venue. Measurement are taken from the front row of the last to set the proper audio so the front row will not be blown away and the back row will hear every note or word in perfect audio quality. The angle of the production also is important. Not only does the speaker or performer need to be in the line of sight by every member of the audience. The angle must be enhanced with optical front projection screens that will give the last rows a front row view of the performance. It is still exciting to sit in the back row of a concert.

You can see the performance live on the stage, but the last row viewer can look up at the optical front projections screens and see the performer up close and personal. Every bead of sweat will be seen as the clarity and definition of the performance will be enhanced to give the back row audience a sense of really being at the shoe. As a promoter you can rent or buy A/V equipment, but get the advice and assurance of an audio video professional. You can’t go it alone and with the backing of a audio video professional live event crew, you will be able to pull off the event of a lifetime. This will ensure future business and let everyone in the industry know that you are a professional.

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One of the most basic “must haves” of any event where presentations are made before a group of people is the availability of the appropriate audio visual equipment. Be it inside a conference room where there are 10-12 participants, a small seminar venue where there are 20-40 people eager to learn from you, or an auditorium where a crowd of 300 or so have gathered to listen to your whitepaper on the evolution of the widget. Having the right audio video equipment takes away the need to strain your voice just to be heard (try doing that in an auditorium!), or pass out multiple copies of what you want to present, and encourages focus and interaction, thereby significantly enhancing the experience. If you hold presentations on a regular basis for small groups in a small venue, then it might make sense for you to invest in basic audio visual equipment (i.e., a multimedia projector, laptop computer, and a simple sound system), which should not cost you too much. However, if your presentation events are, for example, just a couple or so times per year, in venues that are in excess of a sitting capacity of 100, then the option for investment on the appropriate audio visual equipment does not really make dollar sense. This is especially true when your audience size varies from event to event. Obviously, as your venue and crowd become bigger, the bigger your investment in audio visual equipment will be, and this is not limited just to the hardware. In big venues, there is a also a need for technicians to maintain and operate the equipment to ensure that these will not bog down (and if they do, will not be down for long) during the event proper. One viable option that you may want to consider in scenarios like these is to rent the audio visual equipment you will need for your event. That way, you can focus on the real purpose of your event (i.e., the presentation) and not worry about such details before, during, and after your event. In case you are charging for the event (which you most likely are if you are into live event management as a profession, for example) renting allows you to avoid depreciation and maintenance costs that are part and parcel of the investment option.

When renting audio visual equipment, make sure that your supplier has a good track record in this kind of business. While you may be able to find suppliers who give low rental rates, you might find out the hard way that the reason they are so cheap is that they do not really know what they are doing, do not have back-up equipment on standby in case of emergencies, do not have the flexibility to handle other last-minute issues that normally hound events, and so on and so forth. Getting a reliable supplier goes a long way in ensuring that your audience will see what it is you are showing and hear what it is you are saying as clearly as possible.

For some online entrepreneurs the advent of Pay Per Click (PPC) advertising is something on par with affiliate revenue programs. This may sound like an odd statement so let me explain. In affiliate revenue programs a website is developed with the singular purpose of encouraging visitors to make a purchase through your site. The items they can find on your site are actually purchased from a third party website using the affiliate’s website as the portal. However because the customer used the affiliate revenue site to make the purchase the owner of the site receives a commission for the sale. Many home-based businesses use some form of affiliate revenue program to provide residual income. The use of PPC advertising in the body of your website has nothing to do with commissions, but it does have to do with payment for accepted advertising. In this scenario individuals may come to a website because it is filled with knowledge-based content. That content is rich in keywords or phrases. Advertising is automatically chosen for the website based exclusively on content. When a visitor clicks on your website they will find a compliment of PPC advertising that will deal directly with the content you have provided. When those individuals click on the PPC link the site owner receives income based on the price of the ad. Obviously sites that want to use PPC advertising to facilitate a residual income try to make sure their keywords or phrases are somewhat unique drawing PPC advertising that is worth more per click. For instance a unique keyword could draw a commission ten times that of a more common keyword or phrase.

In the scenario of a site built specifically to capitalize on PPC advertising content may be the most important commodity you have. In all websites content should be king, but it is especially important in PPC advertising sites because the idea is to provide the site visitor with such a comprehensive means of learning about a specific item, trade or service that they find enormous value in your site. This customer trust for your content is also of value to the PPC ad placement in that it works to laser focus the advertising to potential customers. In the end you want site visitors to click one or more link when they visit your site. This is how you make money. With PPC revenue generating sites you are not selling a product. In fact, the site visitor does not even have to purchase a product. What you want the visitor to do is click on any PPC link. Once the link is clicked by a visitor you are credited with a sum of money designed to pay you for the referral. In the case of affiliate revenue you are seeking to convince visitors to visit the third party supplier and then make a purchase. In PPC sites you are simply seeking to provide highly focused information with PPC advertising to appeal to the very specific needs of the site visitor. In both cases you could receive residual income that may prove to be beneficial in the improvement of family finances.

Darren Dunner In the past 6 months several articles have been written to offer tools, helps & any advice on the power of writing articles and submitting these to many online ezines. In fact the word ezines is just becoming a known keyword in the web world. If you have a site and want to generate a buzz ad get traffic you need to submit your article to ezines. In this article I will not go into the best methods of writing these articles and as most of you know by now it is not that easy to write an article and have it approved by these ezine companies. What we do want to accomplish here is the best way to go about submitting your articles. There are a handful of very well developed ezine sites that if you do write articles you want to submit to. The problem that is most often heard is the time it takes to submit the article to all of these sites. Recently there has been a rush on developers to create programs that will do this for you automatically. There is a positive and a negative to this process. Lets talk about the Negative first.

Here are a list of reasons why you shouldn’t use these programs: 1.

These programs are still newly developed and the software developers of these programs may not have tested these fully before handing these out to everyone. 2. There are reports of some programs that do not work at all and cause serious damage to PCs. One such company is called Submita www.submitaarticle.com (see below for quote from Submita) 3. Many of the ezines have a bio attached and the way the bio works is different for each site and if you are promoting more then 1 site then you need multiple bios and will need multiple submit programs these typically only handle 1 account which means you need more then 1 computer. 4. Duplicate content is another big issue. If you put submit article in several locations this can count against you. Quote: In a recent attempt to explain the PC corruption caused by Submita (an article submission software) their response was: “Please note that we have stated clearly on our webpage that we provide you a fully functional free trial with no restrictions so that you can try the software before you buy it. It also states that we have a no refund policy.” In reply to this: “Please note that your free trial had no functionality it was a program that had no use until you entered in a serial number which must be provided by you and was not. I had to purchase the license so I could at least try out the program to see if it worked or not” Notice that there was no apology for the corruption the program caused and no attempt to fix the solution. Only response was “Too Bad” Lets take a look at the positive in using these types of programs: 1. This will save you hours of sitting in front of computer logging in and out each time for each ezine site 2.

Though there are some programs that do not even work there are programs that do work. One of them is Instant Article Submitter made by Rod Beckwith and Jeff Alderson and this program has nothing but great reviews and the reputation of Rob & Jeff are nothing but the best. There are other programs and other sites that do work as well if you want more information contact us directly. 3. If submitting multiple articles is an issue then do the submission and take the time to login to each account and assign the bio to it… that is still easier then doing the whole part and hopefully these programs will note this and allow users to have multiple accounts to manage on 1 program. 4. Though the article you are submitting is duplicate it still counts as back links for your site and the better you get your site ranked with back links the better you will in the search engines. Keep in mind that every time you submit an article you are generating hype about the service or product and creating a reputation on the web as a trusted source. One last tip is if you have a new product make sure to create a buzz about that product and name and watch as you create a new keyword on the search engines.

Do you know what search engine optimization is? If you do know what this phrase means, you are better off than most people who are trying to advertise their business. If you don’t know, there is many a search engine optimization firm that will try to teach you in return for giving your business to them. So what exactly is search engine optimization? Search engine optimization is getting your business or website to the top of the search engine results by using certain keywords and other advertising techniques to help you out. If you are going to use a search engine optimization agent, who is going to basically do the work for you, you may have to pay a lot of money, depending on what type of company you have.

Certain companies are going to be more expensive to promote and other companies, just because they are in a very competitive area. For example, if you are selling clothing, the costs of a search engine optimization campaign is going to be larger than if you are selling something less common like coffee filters. More people search for clothing on the Internet than they do for a coffee filters, which means that a search engine optimization company is going to charge you more money for this type of campaign. Search engine optimization can get you to the top by increasing the number of people who click on your website. You may not know this, but the order of the website search results are listed by surfer popularity. This means that it is difficult to get to the top, but once you are there and have a quality business, you are likely to stay there. A search engine optimization agency is going to take the work out of Internet advertising for you. Before, it could kind of get confusing when trying to figure out how exactly to get to the top of the search results. Even now, most people don’t do their search engine optimization by themselves. Instead, they find someone to do it for them A search engine optimization firm is going to find out who your competition is, do a bit of link tracking and then find out what the best keywords are for your website. If you are dealing with a reputable search engine optimization agency, they are not going to recommend using keyword spamming, which can leave customers to your website very frustrated and annoyed. Keyword spamming is going to bring a lot of traffic to your site, but it is also going to bring a lot people to your site that just aren’t interested in what you are offering. For search engine optimization, you really have find a search engine optimization company that knows what they’re doing and can bring the right type of customer to your company. If you don’t get the right type of customer, you are not going to get an increase in business. In fact, having the wrong type of search engine optimization can actually hurt your business, making your website look disreputable and cheap.

WANT TO KNOW HOW ORDINARY FOLKS LIKE YOU AND ME DOULBE, TRIPLE OR EVEN QUADRUPLE OUR INCOME, ONLINE OR OFFLINE? If you have even a passing interest in the topic of Internet Marketing, then you should take a look at the following information. This enlightening article presents some of the latest news on the subject of Internet Marketing. Internet Marketing: Why is it One of the Most Cost-Effective Ways to Advertise your Business I will touch on the most popular subject when people talk about Internet Marketing. And that is Affiliate Programs. When you think about Affiliate, what do you think of first? Which aspects of Affiliate are important, which are essential, and which ones can you take or leave? You be the judge.

These are forms of Internet advertising that rewards the affiliates for driving traffic to the advertiser or for other transactions. The advertiser pays the affiliate to place a link on their website, and the affiliate sends traffic to the advertiser in return. Simply put, it’s about paying commissions to people who help you make sales. It’s that easy. NOT. Affiliate marketing has its ups and downs. It could be draining if you are not armed with updated information and the technical how-tos. But this article’s sole objective is to reach out to you and not to badmouth affiliate marketing. Here are the following reasons on why web marketers go gaga over affiliate marketing as a form of Internet advertisement. 1. Low cost Many are scared to go on a home based business because of the capital required. In affiliate marketing, you don’t have to spend much to start raking in moolah. 2. Inventories not included Product management fuss could be very stressing. An inventory is not asked to be maintained. The merchant does the maintenance required. It’s really a good idea to probe a little deeper into the subject of Affiliate. What you learn may give you the confidence you need to venture into new areas. 3. Unlimited income through leverage See how much you can learn about Affiliate when you take a little time to read a well-researched article? Don’t miss out on the rest of this great information. When you have a paid job, your monthly income mainly relies on whether you go to work or not. With affiliate marketing, your affiliates could all just lead traffic to your site without having to lift a finger after providing them your ad copy and links. Though not every web marketer earns limitless, it still is a fact that all the necessary matters for the advertiser or Internet marketer are all there to be successful. 4. Go worldwide With affiliate marketing, you are dealing with a global market place. All you have to do is choose a niche product and prepare all the necessary tools for your affiliates to lead traffic from just about anywhere to your website. 5. Low risk The very main reason for Internet marketer’s enthusiasm with affiliate marketing is its having a low risk factor. Especially for those with low budget set aside for advertising, affiliate marketing is just the way to do it. 6. No closing time With affiliate marketing, your business works every single second of the day while targeting a worldwide market! What could be better than that? But all of these will be put to waste if you don’t have the right niche product and all the other important tools to make it big in affiliate marketing, i.e., well-SEO-ed website. So better work on this first before ever considering those benefits.

Brought to you by: Real Good Profits http://www.realgoodprofits.com The day will come when you can use something you read about here to have a beneficial impact. Then you’ll be glad you took the time to learn more about Affiliate.

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Lately I’ve been really dedicated to working out and recently I noticed something interesting at the gym. My gym is most definitely not a meat market. A very large percentage of the patrons are there because they care about their health and not for dating purposes or to see and be seen.

However, on occasion, I’ve noticed that as I ride the stationary bicycle, someone will hop on to the one next to me and I pick up my pace a little. It’s not a conscious decision, really, but my other than conscious wanting to show off a little. It could be a desire not to be outdone. I have noticed the opposite as well. If I get onto a machine next to someone who is already working out, sometimes their speed increases. I chalk this up to a high desire for competition. Competition is a drive that we can either embrace or deny. Me? I embrace it. When I was in sales, I loved to constantly challenge myself to do double or triple what the people around me were selling. You see competition in everyday life most intensely where there are extremely limited resources. (Just look to the animal kingdom as they compete for water, food, mates.) Humans, especially in the United States, compete on economic bases. We all know about the survival of the fittest. . . It’s seldom about trade and cooperation. On some level or another, we compete–money, mates, parking spots. When we’re not out there competing ourselves, we sit around and watch others compete (sports, reality TV, beauty contests. . .). There is something innately interesting to us about watching one person go up against another for glory or humiliation or fortune or defeat. As for my gym observation, this showed me how competition can be an added incentive for self improvement. Some part of my mind says that by showing the person on the next machine what I’m made of by working out harder or faster, then I’m only doing myself good. In this respect, competition can be healthy. A drinking contest is obviously an entirely different story. So how can this base instinct be used most effectively for selling our products or services? Well, we see it all the time. . . two gas stations across the street from each other with slightly different prices, the lower of the two deciding to take that much less for the product. I’m not suggesting you lower your prices by any means, but through framing, we can show ourselves, our products, our services, as the answer in the minds of our affluent prospects and clients. ‘I am by no means the cheapest, and in fact, I may be one of the more expensive realtors, but you really do get what you pay for.’ What is your relation to competition? Do you embrace it or shy away from it? And how can you begin to use it for persuasion purposes? How do you intend to use your competitive drive to get ahead in everything you do?

Did you know that it is possible to make money online without investing a dime? Weblogs, affiliate marketing and surveys are among the three easiest ways to earn money through the Internet.

If you look around the Internet for ways and means to earn money online, you will observe how most online money-making opportunities will require some money to be invested for you. However, you need to note that there are two general ways to make money online, one which involves financial investment and another which only needs you to invest time and effort. With all the fraudulent sites and scam-filled transactions proliferating around the Internet, you may find it wise to resort to means which do not involve financial investment. They are also generally more profitable as you do not need to worry about investment returns and the likes. This is probably one of the best things about earning money online. Even without investing in a product, setting up a website or general marketing expertise, it is possible to make money based on what you know and what you can do. What are some ways that you can make money online without investing a cent? Here are some of them: 1. Article writing. If you have good writing skills, coming up with your very own blog is a great way to make money online. There are a number of blog hosts that offer services for free, and you can set-up your very own site within a few clicks of your mouse button. Now, depending on how many viewers you attract into your site, you can earn a limitless amount by incorporating advertisement. The best part about blogging is that you only need to write to your heart’s content about topics that you wish to or are familiar with. Closely related to blogging is article writing where you look through sites hiring content writers to write site contents on specific websites. 2. Affiliate programs. Affiliate programs are one of the most profitable ways to make money online. They involve promotion of other people’s sites to the rest of the world. All you need to do is come up with your own online marketing strategies to draw people into a site and increase site traffic. You get commissions depending on agreed upon affiliate terms, which may either be on a pay-per-click or pay-per-successful-sale basis. To start with affiliate marketing, you only need to look for a good merchant and sign up for their affiliate marketing program. Good merchants will have the necessary tools to get you started. 3. Answering surveys. Did you know that simply answering surveys allow you to make money online? There are a number of companies doing market research which actually pay online users to answer surveys. This is relatively easy to do, though you need to make sure that you choose reputable signs to sign into. These are only three of the most popular ways to make money online. There are a whole lot more profitable ventures that you can involve yourself in.

Remember that whatever means you choose, the success and the profitability of your efforts lie mostly on your hands. You have to work to earn as much as you expect to. Do not expect overnight success, but trust that with persistence, earning big money online will be within reach.

Non geographic telephone numbers are a special type of telephone number, that is also considered to be a telemarketing number.

These types of numbers do not pinpoint your business to a specific area geographically; instead, it allows you to take advantage of your total market nationally. There are many different categories of non geographic telephone numbers, seven to be exact. These are known as: – Free phone – Lo-Call – Fixed Rate – National Rate – Premium Rate – Alphanumeric – Personal Free phone is a non geographical telephone number that offers your customers and potential customers the ability to call your business without having to pay any type of fees for the call. This is a great business tool as it gives your customers confidence and makes them believe that you really want their business. Free phone numbers can be distinguished by 0800. Lo-Call are telephone numbers that begin with 0845. This is yet another great business tool because it gives your long distance callers local rate calls, even when they are on the opposite side of the country. Receiving the calls are free for your business, all you have to do is pay the deposit and monthly fees. Fixed rate numbers are typically 0844 or 0871, these are traditional telemarketing phone numbers. These types of numbers charge the customer for their calls to your business. 0871 calls typically cost the customer’s more than the 0844. National rate telephone numbers begin with 0870 and allow your customers to call your business with a cheaper national rate, no matter where they are in the United Kingdom. This type of non geographic telephone number is great for information hot lines, order lines, help lines, and technical support centres. Premium rate telephone numbers start with 090. These are great for competitions, chat lines, and technical support calls. These are premium calls that charge the callers higher rates per minute than 0871 or 0844 telephone numbers. The business is not required to cover any of the costs associated with the telephone call and recovers a large portion of the money paid by the customer. Alphanumeric telephone numbers are words instead of numbers. These are perfect advertisement for many customers. This could be a catchy slogan or something to identify the company with. By using alphanumeric telephone numbers you can catch and keep the attention of your customers with something easy to remember. Personal telephone numbers start with 0700.

This type of number goes by many names such as call shield, follow me, one, and personal numbers.

The great advantage about this type of telephone number is that it allows you to provide your customers with just one telephone number, but have that number route to any other number you wish.

This is perfect for taking your calls while at home, travelling, or in another office, but do not want to miss the all important telephone calls. As you can see, there are many different types of non geographic telephone numbers to learn about. Choosing the right one for your business means understanding your options and choosing the one that best suits your businesses needs.